Shared Roots Initiative
The Shared Roots Initiative is designed for educators in organizations working directly with refugees and immigrants. Our mission is to provide accessible resources, practical tools, and collaborative programs that help these educators strengthen community connections, support cultural integration, and foster growth for the people they serve. By sharing knowledge and creating spaces for collaboration, the initiative empowers organizations to make a lasting, positive impact on the lives of newcomers and the communities they join.
How It Works
Contact Us to Join
If you are in a leadership role over education services that support immigrant and refugee communities, send us your name, organization, title, and email.
Get VIP Access
We'll add you as a VIP member in our classroom on Skool.com
Lead Courses
Our self-guided courses allow you to lead group sessions and work through the worksheets and guides together at your own pace.
Contact Us for Additional Support
Stuck on a certain aspect of marketing or implementation? We're here to support you and your group through the process. We will work with you beyond the courses to establish a support plan.
Our Roots Course Marketing Series
Marketing Foundations
In these first two classes, we'll cover brand kits, your audience, messaging style, simple growth tactics, and campaign basics.
Marketing Strategies
In classes three and four, we will map out your budget, goals, timing, and customer journey. This gives a clear path for step by step planning.
Marketing Campaigns
Classes five and six lays out a guide for how to build and track a promotion, plus how to use your resources in favor of your marketing.
Marketing Tools
In the final two classes of the Roots Course series, we go over business tools we can use now on any budget and what to look for in technology as we grow.
